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Round Table: Social Media Trends 2022

Thursday 2nd Dec 2021 @ GMT 11:00 - 12:00

Zoom | UK

Media consumption across the spectrum has increased dramatically in the last two years, a trend that’s here to stay. In this session, our panelists will reveal the top social trends for 2022 and how they will impact your brand.

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What is a DLF event

The Digital Leadership Forum is a membership community of innovative digital leaders from world leading brands. Each month we host interactive knowledge-sharing sessions for our members where you can share experiences and gain fresh insights to drive your digital transformation strategies.

About the event

In light of customer acquisition and retention becoming a top goal for 2021, how have social media marketers reinvented digital experiences to keep customers coming back for more?
Hootsuite’s Social Trends 2022 report dives into the biggest questions in marketing today: Should social media managers be leading social customer care? Why is social commerce catching on so fast—and how can you use it to create new revenue streams? What approach to creator partnerships is the best for online community-building?
Join this session to explore:
  • What you need to win a fierce battle for consumer attention on niche networks
  • How you can future-proof your brand by supporting key communities on social
  • Strategies to drive growth with social commerce
  • Solutions to help bridge the gap between marketing and customer service

Speakers

Dominique Elsey

Industry Marketing Strategist

Hootsuite

Rhianna Fisher-Wilford

Digital Creative Director

Selesti

Tracy Knatt

Global Head of Social Media & Corporate Web

AXA Investment Managers